Twitter Marketing & the Truth About Beating the Odds

Twitter Marketing & the Truth About Beating the Odds

Over the last week or so, I have put out a few blog posts regarding INTEGRIS’ social media marketing challenges and several helpful tips that we are using to overcome those challenges.  So far, I’ve covered our LinkedIn Page and our Facebook Page.  Now, it’s time for our Twitter Page, which is our most successful page so far.  There are multiple aspects I focus on when I say our most successful page including the number of followers, tweet impressions, tweets linking to INTEGRIS, and a few others.  I’ve got to say, for having no budget for ads, almost zero followers, and very little of INTEGRIS content to start with, our Twitter Page has kicked some butt in development!

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5 Easy Tips to Boost Your Facebook Marketing

5 Easy Tips to Boost Your Facebook Marketing

The social media giant that is Facebook provides excellent marketing opportunities for companies big and small if those opportunities are leveraged correctly.  Many people think that simply posting to Facebook will provide tons of page likes, new followers, comments, likes, and so on.  If only it was that easy…and believe me I really wish it was that easy!  However, we don’t live in a world where everything comes that easy and with little effort, so that leaves us with no choice but to work hard and make things happen!  INTEGRIS has come a long way with our Facebook Page growth and our strategies upon achieving the success that we have.  Now let me clarify, we haven’t been breaking any records or anything, but we have made quite a bit of progress in just the last few months.

Facebook-Likes-9-10-15

 

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INTEGRIS’ Social Media Marketing Challenges

INTEGRIS’ Social Media Marketing Challenges

I started at INTEGRIS in March of 2015.  I was hired on to help with marketing strategies for our current customers and INTEGRIS as the company continues to grow.  My first project had nothing to do with social media marketing, and I had done very little of it in my past work history.  Most of my past marketing experience has been in the restaurant/service industry, and in my case social media was not a main focus.  Sure, I had used social media for this type of marketing, but social media marketing wasn’t what it is today, and I didn’t use it to its full potential. And now, with a new company and a new set of objectives, I have had quite a learning experience of integrating social media marketing strategies into my daily routine for the growing company that INTEGRIS is.  I will be sharing a few social media related posts in the next week or so in which I’m going to share with you a few tips and tricks I have picked up along the way that has helped INTEGRIS gain a much larger social media presence than when I started.  Oh yeah, and I should mention that it’s all been done without paying a cent for any advertising, publishing, or a single post boost!

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Engineering for Charity

Engineering for Charity

There aren’t many events in your life that will leave a lasting impression like an F4 tornado. Equally, the same tragic event brings out the best in a community and people. Personally, the impact of the devastation was minimal compared to others. Over a year and a half later, the Washington, IL is getting accustomed to the new normal and we are finally finishing up on home repairs. Part of the new normal is repairing the local mini golf course with designs created and built by area high schools.

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INTEGRIST Becomes a Certified Scrum Master

INTEGRIST Becomes a Certified Scrum Master

Via Nikkie Shaw:

I am a Certified Scrum Master! I recently attended a 2-day Scrum Alliance workshop at Heartland Community College in Normal, IL that was conducted by Tom Mellor, Certified Scrum Trainer, to receive my Certified Scrum Master (CSM) certificate.   The workshop was very interactive with a diverse group of students from various backgrounds and stages of their careers. I enjoyed the learning activities, and the opportunity to network with other Certified Scrum Masters.

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Launch MKE: A 54 Hour Hackathon

Launch MKE: A 54 Hour Hackathon

Congratulations to Seiva Technologies and Argo Bus for outstanding progress in product development at the Launch MKE Hackathon weekend event. Launch Milwaukee is a weekend long event where engineers, entrepreneurs, makers and designers come to learn, collaborate, and build great things. Launch MKE spent the weekend in the newly opened Ward 4, a start-up hub offering office, workstation and common area space to entrepreneurial ventures as they grow in Milwaukee.

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INTEGRIS Invited to Congresswoman Bustos Manufacturing Roundtable

INTEGRIS Invited to Congresswoman Bustos Manufacturing Roundtable

On May 28, 2015 INTEGRIS principal, Andy Berberich & and business manager, Eric Myers were invited to attend Congresswoman Cheri Bustos roundtable on manufacturing in Central Illinois. A common goal is to convene industry leaders from the Peoria region to explore challenges, as well as opportunities, to forge meaningful public-private collaborations at the intersection of health care and manufacturing. Invited guests consisted of various parties including economic development, government, education, research, non profits and industry representatives.  Bustos’s two hour

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